The High-Tech Waiting Room

How would your patients evaluate your waiting room? Is it up-to-date or lagging behind the times? Customers associate technology-driven businesses with innovation, efficiency, and intellect. And as more businesses incorporate digital technology into their interactions with clients, those who don’t will lose out to the competition. If you want to…

5 Ways to Improve the Waiting Room Experience

Your customers’ experience begins in the waiting room. And it’s up to you whether that experience is good or bad. Most customers dread making appointments—they anticipate a day wasted while waiting in a crowded room full of frustrated people. Unfortunately, many doctor’s offices and businesses with reception areas overlook the…

5 Reasons to Market to Waiting Room Audiences

Want to reach prospects in a way no competitor can replicate? The waiting room is an untapped marketing opportunity for businesses looking to engage an audience. Here are five reasons why promoting your business in waiting rooms is a smart and innovative marketing decision. Access a Receptive Audience These days,…

6 Easy Ways to Make Waiting Rooms Cozy for Customers

Sterile, institutional, stark white walls—these are the words commonly associated with a waiting room. No wonder many customers say that a few minutes spent waiting can feel like hours. Make your reception area a comfortable environment that puts patrons at ease while they wait for their appointment. The following ideas…